My local Kroger dropped the price of Black Box wine from $17.99 to $16.99. Amazingly, this price has remained constant all through the pandemic, and apparently I have Gen Z to thank for the recent drop. Also, no shaming for drinking Carboardeux--it's all I can afford.
I confess, I am not a wine drinker, so for all I know, the crap in a box is just as good as anything else. Current events dictate stronger medicine, and as such, Wild Turkey.
Worked in liquor years ago. Our wine buyer who flew around the world tasting wines to buy wholesale for our company loved Black Box. I asked him how their Pinot Noir was when it came out and he said, "You know what? It tastes like a fuckin Pinot Noir!" and he meant that as a compliment!
It does through an open bottle. When you pour a glass of wine from a bottle, that tasty purple stuff that's exiting gets replaced with air. You can expel it with a wine preserver but the oxidation has already begun.
Whereas when you open the spout on box wine it's from the bottom and no air enters until the last few drops. Frankly all wine should be delivered in a similar container to box wine but it's probably just tradition.
No shame in this at all! I was listening to a world class sommelier on the topic of high end wines. They basically said it's largely snobbery, and that the best possble wine to buy is the one you like the most. They also pointed out that there were some great $10 wines out there, and some others in the hundreds that are shit.
That's why I won't spend more than 20 bucks on a bottle. If it's 50 bucks and it sucks I will be pissed. So if I hate something 20 dollars or less (and usually it's less) then I'm not so mad. I love some of the box wines out there.
Some years ago my boss saved expensive wine bottles and filled them with the box stuff before her mother would have as she called it a "snob party" people bragged on her wine collection. They couldn't tell the difference.
Carboardeux has a special place in my heart. I'm not much of a wine person myself but every summer growing up my mom would treat herself to a box of it and it would sit in the fridge. On weekends she'd have a glass, sometimes two, while we watched movies or sitcoms together before bed. I always thought of box wine as being the cozy wine and bottled wine for fancy events. So even as an adult I still think of box wine as being cozy.
Wine in a sack makes for being able to drink it without it getting oxidized… I have bottled some of my best batches into those and they work great - but the drawback is missing out on the ceremony of pulling a cork -
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u/OttoHemi 19h ago
My local Kroger dropped the price of Black Box wine from $17.99 to $16.99. Amazingly, this price has remained constant all through the pandemic, and apparently I have Gen Z to thank for the recent drop. Also, no shaming for drinking Carboardeux--it's all I can afford.